Posts in Instahacks

Instahacks: How to use other people’s photos – the right way

Just because it’s on the internet, it doesn’t mean you can use it in any way you deem fit. And I hate to break it to you, but no, “Photo by: Pinterest” is not an appropriate attribution. Photo credit. It seems like a complicated matter, and yes, sometimes it really can be. And sometimes because someone sees other people and brands using someone else’s photos without proper credit, they think it’s okay to do the same – only amplifying the effect. This becomes especially important when using a photo for commercial… Read More

Instahacks: How to Increase Engagement on Instagram

Okay. So by this point in time, I’m sure you’ve realized that engagement on Instagram is down across the board. I promise you, it’s really not just you, and this has affected almost everyone on the platform lately – especially those with followings over 10,000. Between algorithm changes and more users on the platform than ever before (over 700 million!), you’re likely finding that you’re not popping up on as many of your followers’ feeds as you were 6 months ago. And while you shouldn’t panic too much because this… Read More

Instahacks: 7 Women to Follow on Instagram for Aesthetic Inspiration

Instagram is a platform for visual storytelling. Straight up, that’s what it is. So naturally, accounts run by people who have mastered perfecting the “grid” are going to have a higher chance of succeeding than those that aren’t. There is so much that goes into having a great-looking feed – ensuring you have a concise content strategy, knowing who you’re speaking to, creating high-quality content, and putting it all together in a way that makes it striking to the eye. Whether you’ve already got a beautiful account or not, here… Read More

Instahacks: The Benefits of Influencer Marketing for Your Business

Influencer marketing has become huge over the past couple of years. With 92% of consumers now trusting influencers more than an advertisement or traditional celebrity endorsement, it’s no wonder marketers of all kinds are shifting their budgets from traditional initiatives such as print to this rapidly evolving strategy. In 2016, most marketers using influencer marketing spent between $25,000 – $50,000 per program, and planned to double that spend to $50,000 – $100,000 per campaign for 2017. The proof is really in the pudding. I’ve been on both ends of influencer marketing… Read More

Instahacks: The best way to edit photos for Instagram

Among the questions I’m often asked when it comes to Instagram, this is one of the most common. There are many, many ways to edit photos for Instagram. From simply using the features inside the app itself, to using third-party apps such as VSCOcam and Snapseed, to my personal favourite, Adobe Lightroom. Uh oh, an Adobe program. That must be complicated. Not so fast. Those of you who already use (and likely love Lightroom) know that it doesn’t take much to get going on the program. The user interface is… Read More

Instahacks: 7 things that will get you unfollowed on Instagram

Many people are often so focused on doing what will gain them more followers, that they fail to ignore the actions they take that are causing people to unfollow them. Below are 7 reasons that people might unfollow you. If you care about that sort of thing. Posting too often No no, I’m not talking about the users who post 1-2 times per day, often with different or complementary content. I’m talking about those users who post 3 photos in a row. Of the exact same thing. Nobody wants to… Read More